I talked to my friends of electrical engineering discipline on this news item. I was told that this can happen, due to lack of earthing, or supply of high voltage directly to domestic users, or when there is contact of phase with the body of the equipment with no neutral. If persons are wet, then they can get shock while switching the plug.
Earlier also there were many news reports of damage of TVs, refrigerators, bursting of picture tubes, etc due to high voltage.